PPC management

Drive Targeted Traffic & Boost Conversions

Are you tired of waiting for organic traffic to trickle in? Do you want to reach new customers actively searching for the products or services you offer? Look no further than Pay-Per-Click (PPC) advertising! Pay-per-click advertising is a powerful tool that allows you to target highly specific audiences and drive qualified traffic to your website. We’re experts in crafting effective PPC campaigns that deliver real results.

How Can PPC Benefit Your Business?

Targeted Reach
New Customers

PPC allows you to target users actively searching for what you offer, driving high-quality traffic to your website and we don't blast out generic ads. We take the time to understand your target audience, research relevant keywords, and craft compelling ad copy that resonates with potential customers actively searching for your offerings.

Measurable &
Fast Results

Unlike SEO, PPC can deliver results quickly, getting your ads in front of potential customers right away. With PPC, you can track every click, conversion, and the return on your investment, allowing you to measure success and optimize your campaigns for maximum impact.

Multiple
Platforms

Advertise on various platforms like Google Ads, Bing Ads, and social media platforms like Facebook and Instagram, reaching your target audience wherever they spend their time online.

How PPC Ads Work

Imagine placing an ad on a busy highway billboard, but instead of reaching everyone who drives by, you only pay when someone actually decides to take the exit and visit your business. That’s the power of PPC! You target specific keywords, demographics, and locations, ensuring your ads reach the people most likely to be interested in what you offer.

The Benefits of PPC Advertising

PPC Packages Tailored to Your Needs

We offer three PPC management packages to fit your budget and advertising goals:

Starter

$ 349
/Month
  • Ideal for businesses new to PPC advertising with a monthly Google Ads budget under $1,000. This package includes campaign setup, keyword research, landing page optimization, conversion tracking, and monthly reporting.
  • For the first month, you will be charged $300 to cover setup costs.

Intermediate

$ 499
/Month
  • Designed for businesses with a growing PPC strategy and a monthly Google Ads budget under $5,000. This package builds on the Starter Package, offering additional features like bi-weekly performance reports and two monthly follow-up calls.
  • For the first month, you will be charged $400 to cover setup costs.

Advanced

$ 999
/Month
  • Our most comprehensive package is perfect for businesses with a significant PPC budget (under $10,000/month) seeking maximum results. This package expands on the Intermediate tier, including additional keyword research, more landing page creation, and weekly performance reports. It also incorporates Bing Ads alongside Google Ads for broader reach.
  • For the first month, you will be charged $500 to cover setup costs.

Our PPC Services Get You Results

We take a comprehensive approach to PPC advertising, handling everything from campaign setup and keyword research to ongoing management and optimization. Here’s what you can expect with our PPC services:

CASE STUDIE

PPC & Paid Advertising 1

Challenge

Charles Services, a leading provider of car detailing services, wanted to improve the efficiency of their Google Ads campaigns while maintaining the same level of qualified leads.

Solution

Our team at Express Web Agency took over the management of Charles Services’ Google Ads campaigns. We conducted a thorough audit, implemented strategic optimizations, and closely monitored performance.

Results

Cost
Reduction

We achieved a significant 50% reduction in campaign costs while maintaining the same level of inquiry volume. This demonstrates a much more efficient use of their advertising budget.

Organic
Traffic Boost

In addition to the paid advertising success, we also observed an impressive 85% increase in organic traffic to Charles Services' website. This suggests a potential improvement in brand awareness and search engine ranking.

Conversions
Soar

The optimized campaigns led to a remarkable 40% increase in conversion rate. This translates to more website visitors turning into paying customers.

ROI
Skyrockets

Combining these factors resulted in a staggering 225% increase in return on investment (ROI) for Charles Services' Google Ads campaigns.

Ready to Grow Your Business? Let's Talk

Schedule a free consultation to discuss your unique needs and see how we can help you reach your goals. Please fill out our contact form below and we will be in contact with you shortly!